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event marketing

About Us











the event co

The Event Co is a NYS certified MWBE. We manage live/hybrid event logistics and specialize in content engagement for corporate event marketing, community & not for profit events.

Although what we do is fun, we take our work seriously and approach every client opportunity with pride. 

Spending on Event Marketing is projected to increase within the corporate sector by as much as 83% in 2023.  

The majority of senior marketing directors earmarked significant budgets for the event marketing platform to their marketing strategy & brand experience.

Although event marketing started trending virtual before Covid, nobody was quite prepared for the vitality it would have on all of our livelihoods.  Learn more about our virtual and hybrid products.



A live experience that highlights retail business  by creating an interactive platform with their patrons.

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A community event to celebrate our Renaissance in the heart of the

revitalization of Downtown Utica.

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An evening of

delicious drinks, delectable foods 

and live music.


"Gina, This was our first time working as a vendor with The Event Co, for Bank of Utica’s New Year’s Eve event, and I must say we have never had a first time (for us) event work so smoothly. I always felt like our business was the most important for the event. From an outside perspective, the event was of the highest quality, and ran beautifully. Your level of commitment in planning and executing was exemplary. I look forward to a long and successful business relationship with you and your company! Very best regards, Woody Lamplit Farm"

Mark "Woody" Woodworth, Lamplit Farm

“The Event Co, LLC has been a responsible partner and its management has been flexible, competent and easy to work with.  Beyond Summer Fest, we've grown to trust its organizers and watch them enhance the rich culture of this area"

Robert Palmieri /Mayor, City of Utica

"Your experience in the field of event management was crucial to the event being successful."  "I'm looking forward to hiring your company again for year two."

Barry Sinnott/Senior Vice President, Bank of Utica / "Bank of Utica New Year's Eve"

"We have nothing but positive things to say about the high level of professionalism shown by The Event Co, LLC, in our recent partnership with them.  This summer’s festival at Utica NY was simply an amazing experience. There was something for everyone of all ages with a huge variety of entertainment options. Gina Scampone was our client. She’s incredibly professional and organized and was so easy to work with. Gina’s communication from beginning to end was top notch.  Thanks again to The Event Co, LLC!  

Aerial Artistry was honored to part of your entertainment experience."

Tatyana Petruk, CEO & Founder at Aerial Artistry, NYC/Miami

"It was a an unexpected joy to participate with the event Co and Gina who always did her best to make this new event happen. Looking forward to working with the event co again in future!"

Mike Ezzo, Owner Carmella's Cafe

"A giant shout out to Gina and her strategic partners. I cannot speak highly enough of this team and their ability to facilitate an amazing event during these unprecedented times. Using a combination of in person and virtual experiences they helped me truly capture the heart and soul of my business and effectively communicate it to the community through an amazing event experience. This event was the foundation of a relationship not just for future events but a really key component of my overall marketing strategy as a small business."

Jennifer Baldwin FNP-BC, Owner of Alivana Aesthetics

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